We have a proven & effective process for achieving the best case scenario for our seller clients with minimal stress. Here’s a glimpse inside our tool box.
Selling Your Home
Strategic Pricing through CMA
You don’t need to hire an appraiser to know what the market will conceivably pay for your home, but Zillow Zestimates and other algorithms are notoriously unreliable. An experienced agent who knows your market is the best place to start. We will prepare a full Comparative Market Analysis (CMA) for your home, and discuss it alongside your selling goals to arrive at your optimum list price. Pricing consultations are always free and no obligation. Just remember that an agent who wants to help themselves tells you what you want to hear about price - we want to help you, so we tell you the truth.
View an example Comparative Market Analysis HERE.
High Quality, Multi-Touch Marketing
We build your listing with a customized marketing plan powered by Compass’s superior technology and dedicated marketing staff to fit your needs. Pre-marketing efforts will set your launch up for success, and in-market monitoring will allow us to optimize efforts based on early feedback and responses. We leverage everything from high-quality print collateral to professional video, to open houses and virtual tours, and utilize our large followings on Facebook & Instagram to drive interest and showings into offers.
View an example of our listing marketing videos HERE.
Professional Photography is Non-Negotiable
This is one of those trade secrets that separates a professional agent from the amateurs. Hastily-snapped iPhone photos make your home look dark, dingy, and unexciting. A professional real estate photographer has the right angles, lighting, lenses and positioning for making your home look bright, inviting and frankly just plain awesome - that’s why we always hire a professional photographer when you list with us, regardless of condition or price point.
See all of our past sold listings HERE.
Get a Line of Credit to Make Updates with CONCIERGE
The Concierge program from Compass is the hassle-free way to sell your home faster and for a higher price. From painting to flooring to staging to even off-site storage, Concierge loans you the money to make updates to sell - paid out of your home equity at closing instead of your pocket, with no appraisal or upfront costs! It’s as easy as a soft-credit pull application and the funds are available to you within a week. Really - there’s no catch!